The decline in Japan was 2.4%. For the Dentsu Aegis Network, which manages the firm's operations outside of Japan, organic gross profits were flat … Read the whole story
Marissa Jimenez spent nine years at Comcast before joining Altice USA. Mike Bologna, the former president of the unit, left earlier this year to … Read the whole story
The independent digital creative agency network has established a solid client base in Asia out of its Hong Kong office where clients include Steelcase, … Read the whole story
Sometimes, the best way to make a point is via send-up. Grab a song from a classic Broadway musical and adding your own media … Read the whole story
I'd like you to give me your undivided attention. I'd like you to -- but you can't. First, I'm probably not interesting enough. Secondly, … Read the whole story
Pivotal Research analyst Brian Wieser has issued a Q3 spending report that corroborates what agency executives have been saying all year -- traditional marketers … Read the whole story
Microsoft Office has named Interpublic sponsorship and experiential agency Advantage its partnership marketing agency. According to the Stamford, CT-based agency, it will help Office … Read the whole story
Mohegan Sun is expanding the resort's traditional advertising strategy by introducing its first-ever branded content series. "We are advertising ourselves without advertising" says George … Read the whole story
WPP affiliate Richard Attias & Associates (RA&A) has appointed former International Olympic Committee (IOC) executive Panos Tzivanidis as its CEO, and Maureen Mitchell, who … Read the whole story