Mediapsssst
At least that's the claim in "The Unchangers" commercial celebrating the Big Mac's 50th birthday. Yep, it's made exactly the same way now as it was 50 years ago when … Read the whole story
The firm has not had a formal media agency review in nearly two decades. The review follows last year's appointment of Casey Hurbis as … Read the whole story
The selection comes after a review that began last year with the aim of centralizing the firm's external marketing services across the Americas, Europe, … Read the whole story
The campaign creative features six U.S. Olympians and their moves on the slopes and ice by comparing them with the everyday, "but equally heroic," … Read the whole story
- COMMENTARY
The bomb dropped earlier this week: BlackRock, the largest investor in the world, with more than $6 trillion in investments, put its portfolio companies … Read the whole story
A new report from Zenith forecasts that the country will be the fastest-growing ad market among a group of 30 rising media markets tracked … Read the whole story
In a new digital universe, traditional shops realized they had to adapt or die. Omnicom's BBDO adapted - in a way that enabled the … Read the whole story
Fast-growing Halo Top ice cream brand has appointed Wolfgang as its first AOR following a formal review. Previously Halo Top worked with Philadelphia-based agency … Read the whole story
Rombauer Vineyards and agency The Engine Is Red are launching the Napa Valley winery's first direct-to-consumer campaign. “The Joy of Wine" creative is straight-forward … Read the whole story
WPP agency AKQA has appointed Jo Hickson as Head of Technology to lead the core practice out of AKQA’s London studio. According to the … Read the whole story
