MAD Agency Daily
Thursday, February 15, 2018
  • IPG Finishes 2017 On A High Note

    U.S. organic growth in Q4 reached 3.7%, and 2.9% for operations outside the U.S. Full-year growth was 2.2% in the U.S. and 1.2% internationally. Read the whole story

  • iProspect Bolsters Management Team

    iProspect is adding to its leadership team with the additions of Joel Grossman as its first-ever chief technology officer and Belle Lenz as chief … Read the whole story

  • Brands Celebrate Valentine's Day

    Brands Say 'Happy Valentine's Day' in romantic, empowering, emotional and humorous ways, via V-Day-themed ads. Read the whole story

  • Every Brand Will Need Amazon, Forrester Says

    Publicis and Omnicom have announced they will increase ad spend on Amazon by 40% to 100% in 2018, respectively, pushing Forrester's ad revenue estimate … Read the whole story

  • What Part Of Transparency Do Influencers Not Get?

    It protects them, their sponsors and their audience -- yet only half are automatically transparent. Read the whole story