Accenture Interactive's new Personalization report takes a look at what shoppers like and dislike about personalized brand interactions. Read the whole story
A new Hasbro campaign tells the story of a young influencer name Kristie who, inspired by seeing the Koons sculpture, decided she was going … Read the whole story
Famed creatives including composer Hans Zimmer and cinematographer Rachel Morrison produced provocative, compelling ads aimed at making the iconic Russian brand a pop-culture force … Read the whole story
Initially the firm will focus on the North America and Asia-Pacific regions, launching first with creators developing content in the kids, education and young … Read the whole story
In other words agencies, lose your own bad attitude and convert those perceived client shortcomings into growth opportunities. Read the whole story
Number 4 will have you looking at rebates, and number 8 will make you weep with joy that it's not just you. Read the whole story
David’s Bridal has selected January Digital as its digital marketing agency of record, the companies have confirmed. The selection followed a review that began … Read the whole story
The new spot will run across networks like HGTV. There will also be online video coming later in the month. Read the whole story
Engine Digital is establishing a director-level team within the digital agency to provide an additional layer of oversight across the agency’s four practice groups: … Read the whole story