MAD Agency Daily
Monday, March 18, 2019
  • MDC Partners Begins The Mark Penn Era

    As CEO, Penn will lead all day-to-day operations as well as join the MDC Board of Directors. He will also continue to oversee Stagwell. Read the whole story

  • UM Wins TGI Friday's U.S. Media Assignment

    The brand spent about $45 million in measured media in 2017, according to Kantar Media. Read the whole story

  • Brands, Agencies Celebrate The Luck Of The Irish

    Bud Light's limited-edition St. Pat's bottle features accurately translated Gaelic writing in place of a classic Bud Light banner, Celtic knots and a shamrock. Read the whole story

  • Health Care Shop HCB Restructures

    The Austin-based agency has created three new business units that focus on technology, pharma and wellness clients respectively. Read the whole story

  • Mayor Donny Deutsch? Second-Generation Ad Man Considers New York City Bid

    Donny Deutsch, a second-generation ad man and cable TV personality, this morning announced he is considering a bid for mayor of New York City. … Read the whole story

  • Accenture Interactive Acquires Netherlands' Storm Digital

    The 90-person agency's client roster includes ABN AMRO, Exact, KLM, Rituals and Transavia. Read the whole story