The remit for OKRP includes national marketing that will focus on Chicago as a destination. Regional marketing will concentrate on the entire state. Read the whole story
Eclectic mix of pop culture personalities shown living the luxurious life to illustrate the over-the-top experience provided by the property. Read the whole story
The MDC Partners-owned agency will oversee strategy and creative across traditional, social and digital channels, working in partnership with sister agency Assembly to lead … Read the whole story
To keep us clicking, the ante needs to be continually raised; the dopamine hits need to keep coming. Read the whole story
The deal, announced today, came as a surprise to most industry watchers. It was just a year ago that Sorrell and WPP had a … Read the whole story
New York Times content studio T Brand has appointed Ben James head of creative, a new role at the company. He starts May 13 … Read the whole story
Drug Policy Alliance (DPA) is partnering with Vice's agency Virtue to urge New York state to legalize marijuana. Read the whole story
Brooks Running Company is appointing Huge as integrated agency of record following a review. Incumbent McGarrah Jessee did not defend. Huge, led out of … Read the whole story