The assignment is shifting to Disney incumbent OMD, which has a custom unit dedicated to serving the entertainment giant. While the news undeniably hurts … Read the whole story
Former CEO Maurice Levy's involvement with the Epsilon deal -- one of the largest in Adland history -- underscores the fact he remains fully … Read the whole story
New campaign is anchored by CGI film developed in conjunction with the Bureau's AOR Peter Mayer Advertising and strategic creative group Atk Pln. Read the whole story
When the networks cart out new approaches leading into the upfronts, let's recognize them for what they are. Revenue retention. Yield maximization. Read the whole story
Nike's powerful new "Dream with us" ad was greeted by a video criticizing the company for its discrimination against pregnant athletes. Read the whole story
MALAGA, SPAIN -- Roundtable discussions among some of the world's leading marketers, agencies, media and data analysts at the I-COM Data Summit exposed tensions … Read the whole story
The Cannes Lions Festival of Creativity confirmed today that the long-time Saturday Night Live producer will receive its first Entertainment Person Of The Year … Read the whole story
Outdoor ads have a steadfast, evergreen quality that appeals to most younger consumers and cannot be overlooked by skipping, fast-forwarding or paying more to … Read the whole story
Tourism Nova Scotia and DDB Canada are calling on local residents to become advocates for their province by recommending hidden gems and little-known experiences … Read the whole story
Comedy director Brad Lubin has signed on with production company Hey Wonderful for his first stint directing commercials in North America. Lubin’s recent work … Read the whole story
Phillips 66 has named global marketing agency 9thWonder its B2B agency of record. The assignment builds on an existing relationship: the agency has been … Read the whole story