The creative pokes fun at typical advertising running cliches with an eye to focusing on "actually, you know, going out and running," says agency. Read the whole story
Invalid or fraudulent user traffic now accounts for 18% of all user traffic attributed to digital advertising buys, according to a new study released … Read the whole story
The AT&T unit is making some dramatic changes to its senior advertising executive staff. Replacing Speciale as interim president will be Gerhard Zeiler, CRO … Read the whole story
Traditional and digital media executives believe sharply growing TV production and acquisition costs for Netflix will mean changes to its business model. Read the whole story
French/West/Vaughn was selected as the tourism group's agency after a review. The longtime incumbent was Adam & Longino. Read the whole story
- COMMENTARY
It's 4 am and the coffee and energy drinks you ingested yesterday are only aiding in the sleeplessness that seems to mock you as … Read the whole story
Over-tourism and climate change will have a significant impact on destination choices in the coming years, according to a new report from MMGY Travel … Read the whole story
Travelocity has appointed Proof as the travel brand's new creative agency of record and Havas-owned Arena Media in Chicago to handle media duties. The … Read the whole story
New York Lottery and McCann New York are raising awareness for the Cash4Life’s top prize of $1,000 a week for life by suggesting winners … Read the whole story
As Global Chief Creative Officer, Bazarkaya will lead all of Optimist's creative output for the agency's global clients, which include Nike, Google, Target, Uber … Read the whole story
