MAD Agency Daily
Friday, September 13, 2019
  • Twitter Launches Second Agency Playbook

    This edition encourages agencies to push campaigns outside of the expected and traditional. Read the whole story

  • Agency Vets Flock To YML

    Y Media Labs (YML) is raiding ad agencies to round out the design and innovation leadership team. Read the whole story

  • Digital Operative, 85SIXTY Enter Strategic Partnership

    By officially teaming up, the agency's skill-sets combine from the start. Read the whole story

  • Ad Platforms to Use Comscore Demos For CTV Ad Targeting Via IFAs

    Comscore has teamed with Adobe Audience Manager, Google Display & Video 360, and Oracle Data Cloud Read the whole story

  • Gen Z And The Rise Of Optimized Out-Of-Home Advertising

    Digital creative optimization allows out-of-home ads to tap into what matters to consumers and what is likely to affect their behavior. This is especially … Read the whole story