The realty giant spent nearly $40 million on measured media in 2018, according to Kantar, which estimates the firm spent an additional $32.2 million … Read the whole story
"Possibly the Best Yogurt in the World" creative embraces comedy with Ares, who "quit" his job as God of War to become Oikos spokesman. Read the whole story
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Data from connected cars, of course with respect to drivers' privacy, can provide a rich targeting opportunity for advertisers. Read the whole story
News Corp. will own 7% of Tremor in the deal. Tremor has agreed to spend $39.4 million in advertising with News Corp over a … Read the whole story
The good news is that ad engagement levels appear to be stable across the major digital media platforms, according to the latest annual tracking … Read the whole story
For the rollout of Unreal Wings at 318 Hooters restaurants, the new campaign features Hooter Girls in Arizona, Florida and Georgia. Read the whole story
Wong most recently served as president of Los Angeles-based Midnight Oil and earlier held roles in several high-profile shops, including McCann, Grey Group, Ogilvy … Read the whole story
Creative invites consumers to think about the notion of "better together" as it relates to other things in life. Read the whole story
Wray Ward is promoting Lucas Weber from content strategist to the newly created post of director of digital platforms. Weber will oversee all of … Read the whole story
