Revenue for new global creative assignments fell 33.7%, where media assignments saw revenue drop by 21%, according to a rundown by consultant R3 Worldwide. Read the whole story
Nearly a third of Five Tier's clients decided to postpone or cancel planned campaigns, while another third rescheduled for future dates. Read the whole story
In what might be its strongest statement about racial harmony yet, Nike released a video that turned its decades-old slogan on its head. Read the whole story
Gen Z is committed, more than any other generation, to making a difference with 60% reporting a core belief in planning to change the … Read the whole story
That's according to a study from Berlin Cameron and Persky which found 84% of Americans agree 2021 events will need preventive measures in place. Read the whole story
WPP was the winningest of Madison Avenue's major holding companies during Q1 both in terms of total new account wins and gross billings, according … Read the whole story
The MAD London team is taking a temporary break. We hope to resume a daily news service as soon as possible. Read the whole story
- COMMENTARY
Since the onset of COVID-19 and the need for shared connections, we are seeing emotion play a much greater role in the branding and … Read the whole story
The fun-loving folks at UM Studios recently launched a website that generates a WFH "C-Level" title for you, based on a short survey. Hmmm, … Read the whole story
Alejandro Di Trolio departs Good Rebels to joins Cheil Worldwide as Executive Creative Director, Spain. Reporting to Worldwide Spain CEO Kelly Kim, Di Trolio … Read the whole story
