MAD Agency Daily
Wednesday, June 3, 2020
  • Internships In The COVID-19 Era: Some Agencies Cancel, Others Improvise

    While many agencies are completely halting their summer internship programs in light of the COVID-19 crisis, other agencies are moving forward with various tactics. Read the whole story

  • Kolb Promoted To COO McCann Worldgroup

    Bill Kolb's new remit includes developing the group's future business models, including a comprehensive review of the group's structure and operations and client services. Read the whole story

  • TripleLift Launches 'Help Journalism' Programmatic Initiative

    GroupM is the first holding company to join the effort which aims to direct programmatic ad dollars to news outlets which have seen revenues ... Read the whole story

  • Sauce's First Assignment: Repositioning CBD Beverage Bimble

    Since CBD is considered by many to help reduce stress, Bimble is positioning itself as "therapy in a bottle." Read the whole story

  • Ad Intelligence Firm SMI Expands Agency Pool, Market Coverage Too

    Standard Media Index, which has emerged as the market leader in competitive ad-spending intelligence via a "pool"-based system that taps directly into the media-buying ... Read the whole story

  • How Brands Should Respond To Protests

    Even as brand begin speaking out about the racial protests spreading across America, Morning Consult has fielded new research asking U.S. adults how brands ... Read the whole story