Mediapsssst
Forsman & Bodenfors commissioned a study of 100 senior brand managers and how they assessed their brands' messaging during the pandemic. Read the whole story
This move was driven by internal research that found that 80% of female founders wish for more resources to support their marketing efforts. Read the whole story
The company has raised an estimated $145 million through a special share offering. The firm said it "continues to believe April will be the … Read the whole story
The campaign builds introduces Goldie & Mo, two characters designed to become social media conversation starters. Read the whole story
Solution provides insight into viewability via core CTV completion metrics. Read the whole story
Vroom’s new national ad campaign suggests its platform offers a better way to buy and sell cars than the circus-like atmosphere found at car … Read the whole story
Agency collective The Next Practices Group (TNPG) is appointing Chris Foster as global CEO. He retains his role as founder/CEO of FosterEquity Services (FeQ). … Read the whole story
