PMG will oversee cross-channel strategy, creative, content development and production for TikTok For Business, a new ad/marketing unit unveiled in June. Read the whole story
The relationship began on Deloitte's consulting side where EHI is also a client and the AOR appointment followed Heat's successful spring ad campaign for … Read the whole story
The Scotch whisky brand is out with a new integrated global creative campaign, "Where Next," that explores the story of its brand icon, "The … Read the whole story
More than 150 slogans advocating positivity, happiness and optimism under the "We Keep Going" umbrella will appear in New York, Los Angeles, Chicago, and … Read the whole story
The DOJ is expected to file the "most aggressive U.S. legal challenge to a company's dominance in the tech sector in more than two … Read the whole story
The U.S. ad economy grew 2.7% in September -- its second consecutive month of expansion since the COVID-19 pandemic sent it into decline in … Read the whole story
The study defines loneliness as "occurring when there is a difference between the trusted, quality relationships you have and those you want." Read the whole story
The Association of Independent Commercial Producers (AICP) has reached its limit when it comes to agencies and clients blurring the lines between working remotely … Read the whole story
Marketing services company Stadiumred Group has appointed Jeff Stelmach group president. Stelmach will report to Founder and Group CEO Claude Zdanow and will oversee … Read the whole story