MediaPost Publications - MediaPost Agency Daily 12/11/2020

Adam Gerhart Promoted To Global CEO At Mindshare
by Steve McClellan
He succeeds Nick Emery, who was let go in October. Gerhart and will continue to lead the agency's U.S. operation until a successor is … Read the whole story
Crispin Porter Bogusky Relocating To Denver, Adds New CCO
by Larissa Faw
The MDC Partners agency, currently based in Boulder, CO is moving to nearby Denver in July 2021. Read the whole story

Match Marketing Group Reorganizes
by Larissa Faw
The Group has created to new units: Public Label, offering integrated, experiential and shopper marketing services; and Match Retail, providing sales, merchandising and branded … Read the whole story
COMMENTARY
How COVID-19 Has Made The Internet Indispensable
by Claire Graves, Op-Ed Contributor
Some 3,000 respondents across the U.S. in the survey we conducted in partnership with YouGov agreed that the Internet was the most powerful tool … Read the whole story
Montgomery, Millard Join LoopMe Data Advisory Board
by Larissa Faw
The Board meets quarterly to discuss the industry and to deliver strategic guidance to the company and its board of directors. Read the whole story
Flushing 2020 Down The Toilet, American Standard Style
by Richard Whitman, Columnist
The kitchen and bath brand is providing people with a fun way to flush the year down the toilet, with a campaign developed with … Read the whole story

Campbell Celebrates Snow Days
by Larissa Faw
Campbell’s is revisiting the brand’s iconic Snowman spot that first aired in 1993 with the “Snowbuddy” campaign. The creative, developed with Publicis Groupe, follows … Read the whole story
VMLY&R Commerce Names Borde Global Creative Chief
by Steve McClellan
Geometry, soon to be VMLY&R Commerce, has promoted Manuel Bordé to the role of Global Chief Creative Officer expanding his remit to include global … Read the whole story