The appointment evolved from project work that the agency had been doing for the brand, which is set to launch its first car in … Read the whole story
This project was a collaborative effort between The One Club management and the One Club Board, particularly members Jimmy Smith, Sherina Florence, and Keith … Read the whole story
Creative reworks Sesame Street's iconic "People in Your Neighborhood" song to highlight products that can be delivered by DoorDash. Read the whole story
"We've now seen a few quarters straight where organic click traffic rose, between 20% and 30%, year-on-year," said Matthew Mierzejewski, SVP of Merkle's Search … Read the whole story
Total M&A deals in the marketing communications space fell for the fifth straight year. In terms of total staff acquired, the year-on-year drop was … Read the whole story
A new Forrester report -- commissioned by the 4As and Google -- concludes that agency-client relationships remain strong, albeit with room for improvement. Read the whole story
As an agency, it's important to cement your verticals and own those markets in order to scale your business in a consistent and planned … Read the whole story
Dentsu-owned Merkle has appointed Liz Rutgersson Chief Media Officer, Merkle Americas, a new position at the company. She was previously responsible for Merkle’s EMEA … Read the whole story