The delay will provide more time for the MDC board's committee evaluating the merger to consider revised terms by Stagwell in the face of … Read the whole story
Canadian-based advocacy group White Ribbon hopes to raise awareness of the disturbing trend via campaign developed with Bensimon Byrne. Read the whole story
m/SIX, a joint venture of GroupM and The&Partnership, has named Nadalie Dias Chief Strategy Officer for North America. Dias, who reports to m/SIX Americas … Read the whole story
Terms were not disclosed, but one estimate put the all-in cost of the deal at about $30 million per year. Read the whole story
Changes in consumer behavior and attitude will drive shifts in media buying, from location-based targeting and search to out-of-home electronic billboards and fueling stations. Read the whole story
Publicis Media's Spark Foundry unit is expanding its capabilities in commerce media and marketing, and has tapped a commerce all star to lead it. … Read the whole story
The Coalition for Innovative Media Measurement, a division of the Advertising Research Foundation, this morning said it is launching new research to "better understand … Read the whole story
I sat at the "Badass Women" Cannes Lions sessions two years ago, feeling disturbed by the stories shared about the realities of being a … Read the whole story
If you speak to the end user like a human being who responds to the same things that all humans respond to in B2C, … Read the whole story
Irvine, CA-based ad agency SCS produced the film-"A Life Of Endless Summers: The Bruce Brown Story"--in association with Dana Brown Films. Read the whole story
The creative tells a story of a father and son connected by the game of golf through the years. Read the whole story
Omnicom’s 180 New York has added two senior hires. Angela Kosniewski has been appointed Head of Accounts and Alex Campbell has been named Head … Read the whole story