Performance marketing company Fluent reported revenues of $73.4 million in the second quarter, up 3% with a net loss of $5.2 million. Read the whole story
The new platform is based on research conducted by Mojo Supermarket, where users emphasized that dating as an adult is less than spectacular. Read the whole story
The number of traditional media services agencies sponsored by local media companies in the U.S. is beginning to flatten, while the universe of independent … Read the whole story
CTV revenues were a major part of the Q2 revenue gain, to $280 million. Total video -- including CTV -- now represents a 30% … Read the whole story
Toyota offered financial support for filming and editing and loaned 2021 Toyota vehicles that were incorporated into the episodes. Read the whole story
The Tokyo Olympics garnered the most TV ad impressions (1.7 billion), followed by the NBA Playoffs/Finals (698 million) for automakers. Read the whole story
Amplifying brand purpose has taken on greater import after a tumultuous year that included a pandemic and widespread social unrest. Read the whole story
Chicago-based health and wellness ad agency AbelsonTaylor has promoted former controller Donald Dowd to vice president of finance. He joined AbelsonTaylor in 2006 and … Read the whole story