YouNite views multicultural campaigns as the future of marketing. Read the whole story
The AOR decision follows a company rebrand, which recently debuted a new logo and packaging. Read the whole story
- COMMENTARY
There's much for marketers to dig in on as they drum up consumer excitement about the metaverse, map its contours, and start innovating their … Read the whole story
The firm and the agency have worked together over the past year on projects for shared client Gold Star and MT client Dexcom. The … Read the whole story
Reddit launched its first national TV campaign buy in partnership with R/GA in the U.S. and Canada, encouraging those who view the ad to … Read the whole story
GRO is an SEO agency. Jason Boehle, CEO of email agency QuaGrowth, has been named director of email and SMS marketing at GRO. Read the whole story
The agency created "Bill Boards," each featuring a different bill and a call-to-action, lining the march route of yesterday's Pride parade in New York … Read the whole story
COMMENTARYBig brands have moved well beyond criticisms of greenwashing, and even simple "carbon offsets" to actually reduce the amount of carbon emitted by advertising … Read the whole story
