Amazon confirmed it is seeking submissions for a global review. Incumbent Mediabrands prevailed in a consolidation review in 2017. Read the whole story

The company has formed a unit called K-C One to service the account. It will be driven by Epsilon, Spark Foundry and Profitero. Read the whole story

Limited-edition Wyoming Whiskey debuted the third chapter in its "Wide Open Spaces" campaign. Read the whole story

Acast will air podcasts from the Food Network, TLC, HGTV, Animal Planet, Discovery Channel and the Travel Channel. Read the whole story

AMC Networks launched an ad-supported AMC+ option this week for $4.99 a month. The new tier, which will have less than five minutes of … Read the whole story

The effort features a brand mural debuting in New York and Los Angeles which includes an interactive augmented reality experience. Read the whole story

The FTC's proposed regulations aimed at curbing fake reviews could chill legitimate commercial speech, advertisers told the agency Friday. Read the whole story

Suspicions may be warranted because of the possible negative consequences of AI on a brand's reputation. Read the whole story

Brad Brockhaug will lead the the company's global commercial strategy, with an emphasis on revenue growth and new market expansion. Read the whole story