Mad Blog
by Barbara Lippert, Columnist
Caitlin Clark is the dream-come-true embodiment of the 2020 Nike ad about International Women's Day: "One day this day will be our every day." Read the whole story
by Steve McClellan
The work is spearheaded by the tourist organization's marketing agency The Shipyard that highlights the state's "status as the ultimate playground." Read the whole story
by Fern Siegel
Shot by Mert Alas, the idea is to pair a real couple with a connection to the brand. Read the whole story
by Fern Siegel
Xara is an AI-generated virtual intern that will explore and share insights on experience innovation to help shape brand experience. Read the whole story
by Sarah Mahoney
As the Iowa point guard shattered the 54-year-old NCAA scoring record, billboards celebrated her skills from Times Square to her hometown of Des Moines. Read the whole story
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by Richard Whitman, Columnist
That's based on a survey by Stagwell's Harris Poll for Bloomberg. Leading the list of acceptable chores, per the survey-doing the laundry. Close to … Read the whole story
COMMENTARY
by Tanya Gazdik, Staff Writer
The Automotive Agency of the Year award goes to Carmichael Lynch, the lead agency for Subaru of America since 2007. Read the whole story
by Tanya Gazdik
Apfel launched her own makeup collection for Mac, a line of eyewear for Eyebobs, and a line of bold accessories for the Home Shopping … Read the whole story
by Steve McClellan
Deals for the three agencies were all announced within the past week, and they will all be aligned with the company's digital agency unit … Read the whole story
COMMENTARY
by Joe Mandese
With U.S. ad prices near flat overall and with some media actually deflating, will money shift back from other markets? Read the whole story