Mad Blog
by Barbara Lippert, Columnist
Ad mimics the first text exchange that a real couple on Tinder named Samantha and John actually had. Read the whole story
by Fern Siegel
CEO Claire Humphris cited Pearce's "tenacity" and Green's "challenger mentality" as assets for the agency. Read the whole story
by Laurie Sullivan
Mobkoi co-founders Quentin and Guillaume Le Pape have returned to the mobile marketing tech company to serve as co-CEOs and oversee a new team … Read the whole story
by Richard Whitman, Columnist
"Women rule," according to a rundown provided by Omnicom marketing agency TMA, which includes stars like Simone Biles and Katie Ladecky among others and … Read the whole story
by Steve McClellan
The bread marketer is out with its second low-carb keto product-a burger bun-- and is supporting the launch with a campaign from TRG called … Read the whole story
by Steve McClellan
The leadership transition will take place over the next four months and become effective in November. Read the whole story
by Laurie Sullivan
Etsy launched an ad campaign Tuesday, along with changes to its policies that reflect a growing need for a blend of technology and human … Read the whole story
by Joe Mandese
In the new role, Akhil Parekh will be responsible for expanding Nielsen's products and enhancements throughout the "advertising ecosystem." Read the whole story
by Tanya Gazdik
Jeff Pope joined Nissan in 2006 after spending 11 years at Ford Motor Co. Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
Knowing how the brain works can become a Holy Grail for a search and advertising company, and discovering what types of factors AI and … Read the whole story
by Fern Siegel
The integrated campaign, both digital and out-of-home, runs in the U.S. and Britain. Read the whole story
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by Fern Siegel
Shust will help healthcare clients at the Boulder, Colo. agency navigate AI to enhance their business. Read the whole story