Mad Blog
In a hard-hitting abortion rights spot, 20something Hadley Duvall discusses being impregnated at age 12 by her sexually abusive stepfather. Read the whole story
Confirming the review, a company spokesperson stated, "we have initiated a formal agency review of our comprehensive U.S. media business, encompassing our entire brand … Read the whole story
The campaign's 30-second spot was created by the Joint agency and directed by Traktor. Read the whole story
The line celebrates the brand's eco-commitment and partnership with Katahdin Woods. Read the whole story
It's designed to simplify operations and includes a transition to two main practices - Marketing Services and Technology Services, both powered by the agency's … Read the whole story
Last week's announced makeover follows a Wall Street Journal report back in March that S4 received multiple acquisition offers including one from Stagwell. Read the whole story
The airlines new Ticket to Dream spots stand as the centerpiece of Air Canada's wider Olympic and Paralympic campaign, which will champion Team Canada's … Read the whole story
A judge has dismissed a class-action complaint alleging that Amazon touted free deliveries as a benefit of Amazon Prime, but charged users a $9.95 … Read the whole story
- COMMENTARY
Full-service agency benefit: Creative today is tightly woven into where it will appear. Decisions on what to say and when/where to say it should … Read the whole story
COMMENTARYThankfully, Shelly Palmer and I conducted this "3.know" via Zoom, not Microsoft Teams, otherwise you might not be seeing it now. He also puts … Read the whole story
- COMMENTARY
A recent study found it didn't matter if you were liberal or conservative or lived in Italy or Iceland. More often than not, all … Read the whole story
The hire is part of the company's plan to evolve its CTV capabilities. Read the whole story
The remit is to build brand awareness for Altro's plant-based products in the U.S. Read the whole story
