Mad Blog
There is a seemingly endless list of top musicians and groups who've objected to the former President's appropriation of their work for his campaign. Read the whole story
Richard Hartell, formerly head of GroupM's Media Futures Group, fills an interim void created when Jill Kelly suddenly left EssenceMediacom early this year. Read the whole story
The new coalition comes less than a month after the WFA shuttered GARM and seems intended to fill part of that ad industry void. Read the whole story
The new office will be led by managing director Gus Marmarinos, who joins the agency after two decades at Saatchi & Saatchi, and chief … Read the whole story
Anomaly crafts new spots utilizing Willy Chavarria's artistry. Read the whole story
Kumar previously served as chief data & marketing technology officer at Interpublic Group. Read the whole story
This year's Mosaic Awards will be presented on September 26 at a New York City gala hosted by Crissle West, host of the podcast … Read the whole story
Media buyers expect to spend 11.8% more on ads in 2024 - up 2.3 percentage points from earlier estimates made last November. Paid search … Read the whole story
Megan Thee Stallion promises to 'Make Your Gameday Epic' for Pepsi, along with the ad's NFL stars who include Travis Kelce. Read the whole story
"We Roll Deep" highlights the unifying moments that energize football fans across the country, bringing together diverse fanbases. Read the whole story
- COMMENTARY
There's a lot of change in the digital ad industry - and a lot to consider as the fall season approaches. Here are some … Read the whole story
Cactus shifts the narrative. Why ski select days instead of the entire season? Read the whole story
Following Ammunition's acquisition of Mad Hat Creative, Van Meter managed the integration of the two companies. Read the whole story
