The main idea behind InnerGroup, the founders say, is to make in-house agencies more potent by resolving what's slowing up creative workflow and they … Read the whole story

The new NA practice will be led by managing partners Andrea Nirsimloo and Paul Anastasiadis, who left M&C Saatchi Sports + Entertainment in January … Read the whole story

Opinionated uses slow-mo visuals to spotlight new footwear. Read the whole story

A nine-episode streaming show runs on social platforms, while OOH targets specific nations. Read the whole story

Pete Lempert joined TRG in 1994 and has led accounts like Corona Beer, Nokia, Advance Auto Parts, Amstel Beer, Learjet, Mohawk Flooring, Charles Schwab … Read the whole story

The XR and Scope3 partnership embeds carbon emissions tracking directly into creative workflows, giving brands real-time insights to measure, manage, and reduce their ad-related … Read the whole story

Antonio Fragoso serviced as global creative director at TikTok until 2023, and previously held senior creative positions at Momentum Worldwide, McCann Worldgroup, 360i, Havas … Read the whole story

A pullback or adjustment by brands on TV and elsewhere may be coming. Currently, the national TV scatter market has been soft, according to … Read the whole story

The Mother London spots turn a love of KFC into a cult-like devotion. Read the whole story

She is charged with driving sustainable efficiencies across the global organization. Read the whole story