by Fern Siegel
The agency's creative invites gamers to go on adventures. Read the whole story
by Fern Siegel
A-list actors voice roles, including Hugh Laurie as Professor Dumbledore. Read the whole story
by Steve McClellan
The campaign is a multi-channel OOH "takeover" across New York City including placements in Times Square, Grand Central Terminal, select subway stations and LinkNYC … Read the whole story
by Steve McClellan
Previously, Brandt held senior roles at Publicis Health Media, Omnicom's OMD and WPP's Mindshare, where she worked with clients including Abbott, Kimberly-Clark, Walgreens, Essilor, … Read the whole story
by Steve McClellan
The selection followed a formal RFP process involving several agencies. The incumbent was Atlanta-based Cardinal. Read the whole story
by Sarah Mahoney
The seasonal push relies as much on inspirational vocals as on scarves and sweaters. Read the whole story
by Wendy Davis
New York Attorney General Letitia James is urging a federal judge to reject X Corp.'s bid to strike down a state law requiring large … Read the whole story
by Tanya Gazdik
"We wanted to do something special with this pre-production Telluride," says Kia's Russell Wager. Read the whole story
by Laurie Sullivan
Amazon has issued a cease-and-desist letter in a dispute with Perplexity, claiming that Perplexity's AI agents are making unauthorized purchases on its platform and … Read the whole story
by Robert Williams
Many viewers prefer sports docuseries over other nonfiction genres such as true crime or history. Brands can align with these programs as cultural unifiers … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
After experiencing an AI fail, I learn the difference between a bot and an agent. Read the whole story