The agency's goal is to unify brand and performance investments. Read the whole story

Hixson brings more than two decades of experience helping major brands implement enterprise marketing technology platforms. Read the whole story

And media operations are expected to grow faster than the company overall, which is expected to continue growing at an estimated 4% in terms … Read the whole story

The new hire is known for creating successful delivery standards while mitigating risk. Read the whole story

Three distinct 15-second spots highlight organic ingredients. Read the whole story

Offices and infrastructure of Amazon, Google, and Microsoft have been declared "legitimate targets" for attack by Iran's government based on the conflict with the … Read the whole story

"Clients [are] scrambling to find a replacement and it won't be easy," one long-time client tells MediaPost, citing the inability to access audience data … Read the whole story

Comfort media is more popular than other popular coping tactics such as resting, spending time in nature, socializing with friends or family or indulging … Read the whole story

The video and social campaign focuses on how travelers experience Puerto Rico through "rhythm, flavor, landscapes and human connection." Read the whole story

National TV advertising will sink 2% to $27.9 billion (excluding political ads), while core local TV is expected to be down 3% to $13.5 … Read the whole story

Media agency Net Conversion has been awarded full-service media duties for Evermore Orlando Resort.  The relationship started last year when the agency started working with the resort … Read the whole story