Mobile Marketing Daily
Wednesday, February 3, 2010
  • The Lost Art of Sponsorship

    Now that a bit of the fervor over branded apps has died down, it has become clearer to a lot of marketers that not … Read the whole story

  • thePlatform Seeks To Stay A Step Ahead Of Video Syndication Scrum With New Publishing System

    ThePlatform, Comcast's white-label video publishing subsidiary, on Tuesday is expected to unveil a brand new video and media publishing system. Named mpx Beta, the … Read the whole story

  • Webtrends Mixes Up Content And Target By Site Visitor

    Webtrends on Tuesday will release a platform that allows Web site publishers to serve up the most relevant information to the correct person at … Read the whole story

  • Panel: Mobile Advertising Harder Than Ever

    Mobile advertising promises higher response rates than the desktop Web, but is more hampered than ever by a fragmented landscape of different devices, operating … Read the whole story