File this one under "It's Going to Catch Up With Us Sometime Soon." As the debate over digital data tracking moves from online behavioral targeting to cell phones, the stakes … Read the whole story
Private-label card spending dropped 14.4% percent last year, primarily due to a continued tightening in program quality by many issuers through closing accounts that … Read the whole story
Mobile marketing uses of mobile-centric NFC chip technology could account for 70% of shipments by 2016. Interactive "smart posters" and other types of mobile … Read the whole story
Tablets have become multitasking devices, with more than 42% of activities occurring while doing another task or engaging with another entertainment medium. But most … Read the whole story
The proportion of mobile subscribers scanning QR codes will peak at just 8% next year before falling to 5% in 2015. Near field communication … Read the whole story
The music subscription service Spotify reports it is bringing apps to its desktop software, an add-on model that may extend to its mobile strategy. … Read the whole story
In a signal that iPad design might serve as an inspiration for a Web presence, the Weather Channel has launched a new desktop app … Read the whole story
Mobile ad network Millennial Media had its heaviest traffic ever over last weekend. Fueling the surge were mobile users researching products and seeking out … Read the whole story
Considering Hispanics are one of the fastest-growing market segments in the U.S., figuring out how to reach them through mobile will increasingly define the … Read the whole story
If you are a digital marketer, here is a prediction that you can be reasonably sure of: Your job is going to change in … Read the whole story
The new Apple 4GS iPhone is one of the fastest-selling devices of all time-they're simply flying off the shelves at Apple Stores and other … Read the whole story
Video advertising is finally catching up to consumer viewing habits. That's the finding of the latest quarterly report from video technology company FreeWheel, assessing … Read the whole story
"Are you messing with my 'Lion King' movie?" my daughter messages me through Facebook. She is about 20 miles away but is getting updates … Read the whole story