MoBlog
Just as OMMA Mobile shifted its own context in hosting our first London show yesterday, the theme of "context" was dominant among speakers. We are targeting moods and moments now, … Read the whole story
Adobe will attempt to capture more of the publishing market by appealing to small companies and individuals creating content in apps for iPads. The … Read the whole story
- COMMENTARY
Mobile is beginning to take center stage in financial services in Latin America. After addressing hundreds of IT and banking executives from throughout Latin … Read the whole story
LONDON -- For all the talk about mobile media, industry executives probably don't yet understand the extent to which consumers are living their lives … Read the whole story
- COMMENTARY
Watching videos on cell phones continues to gain speed, and advertisers can take heart that the "captive" screen is boosting completion rates and other … Read the whole story
As merchants sift through their back-to-school receipts, it looks like the season's two best sellers were social and mobile sales.IBM's Benchmark reports that social … Read the whole story
Razorfish mobile lead Paul Gelb has left the agency to become head of strategy for San Francisco-based MoPub, a startup that helps publishers and … Read the whole story
- COMMENTARY
MPG Contacts mobile and social media divisions, Mobext & Socialyse, share key findings of a major global research project with mobile network inMobi, exploring … Read the whole story
With billions of ad dollars at stake, online video networks are fighting hard for a bigger piece of the pie. To that end, Adap.tv … Read the whole story
- COMMENTARY
Ross Sleight, Chief Strategy Officer, Somo Global gave his keynote on the retail experience on mobile, tablet, bricks and clicks. Unless retailers are omnipresent, … Read the whole story
AT&T's plans to limit the availability of the FaceTime video chat app will harm "individuals and innovators alike," a coalition of consumer groups argue … Read the whole story
- COMMENTARY
Moderator Maria Twigge, Insight Manager, Intersperience challenged panelists Mark Brennan, Head of Mobile, Carat Miles Lewis, VP Advertising Sales, Shazam Entertainment, Stephen Poole, Multi … Read the whole story
The media research company reports it has 15 advertising platforms/networks as clients for its Nielsen Online Campaign Ratings. Many are major networks, including Adap.tv, … Read the whole story
Digital advertising firm RGM Group on Wednesday announced closing $21 million in funding from Riordan, Lewis & Haden Equity Partners. The company plans to … Read the whole story
