MoBlog
When it comes to one of the most fundamental media behaviors in modern American life -- TV viewing -- mobile devices are poised to have a deep and complex impact … Read the whole story
While some Web publishers have been squeezed by tighter ad budgets and a slow economy, new figures show that the online ad market is … Read the whole story
- COMMENTARY
It's time to change the narrative. It's past time to take note when a major event generates a high level of dual-screening (watching TV, … Read the whole story
Social media-related TV businesses will grow at a double-digit percent basis in the next five years. One estimate from MarketsandMarkets says the entire business … Read the whole story
- COMMENTARY
The television industry is ever-changing as Millennials, in particular, are consuming content on new media and interacting with TV in innovative ways. This generation … Read the whole story
A GfK MRI study found that adults 18-34 who read magazines and own a smartphone, 83% have accessed or downloaded a magazine branded app … Read the whole story
- COMMENTARY
According to Celtra's Quarterly Mobile Rich Media Monitor, summarized in part by Marketing Charts, among 60 campaigns across 4 industry verticals engagement rates were … Read the whole story
The ad format powering Google Shopping results, Product Listing Ads, grew at a rate of 262% in Q3 2012. These ads lead consumers from … Read the whole story
In a blow to the Authors Guild, a federal judge dismissed the group's copyright infringement lawsuit against five universities that worked with Google to … Read the whole story
