MoBlog
by Steve Smith, Staff Writer
A new ad platform from Amobee uses 3D rendering that approaches console game quality. Cool. but we still need to find better ways to get the consumer into the brand … Read the whole story
by Mark Walsh
While the rise of second-screen viewing has created new advertising opportunities for marketers, it has also raised concerns about the impact on viewing of … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
In some respects Apple's iOS 7 introduces a range of great new opportunities for marketers both on the phone and in its interactions with … Read the whole story
by Karl Greenberg
"Travel by nature is mobile," says Chris Holdren, SVP Starwood Preferred Guest & Digital. "We are very focused on trends across platforms." He said … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
In a report outlining the impact of Millennial Media's MMX mobile advertising exchange, Wall Street analyst Brian Wieser warned investors to curb their enthusiasm. … Read the whole story
by Mark Walsh
In its latest effort to link advertising on Facebook with offline sales, the social networking giant has introduced a new service that analyzes users' … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Mobile wallets are starting to become more like wallets. For the longest time, the idea of a mobile wallet was either linked to or … Read the whole story
by Mark Walsh
Yahoo on Wednesday unveiled the latest update of its flagship app for the iPhone in connection with the release of iOS 7. The redesign … Read the whole story
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by Amy Corr
Random iPhone App of the week: Like to solve mysteries or communicate with people anonymously? Check out Backdoor, a free app that allows users … Read the whole story
by Laurie Petersen
Mighty Wings boxes and select cups will carry codes that unlock power-ups on the NFL Runner: Football Dash, a new free download from the … Read the whole story
by Wayne Friedman
Dish Network's commercial skipping of its Hopper set-top-box device got another legal win on Wednesday -- this time from a U.S. District Court in … Read the whole story
by Karlene Lukovitz
The minimalist approach is the core of what many assess to be a brilliant, groundbreaking example of content marketing. The point is to create … Read the whole story
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by Gavin O'Malley
Supporting its aggressive content strategy, Hulu has scored a multi-year distribution deal with BBC Worldwide North America. Per the expanded partnership, Hulu is hoping … Read the whole story