Mobile Marketing Daily
Monday, August 18, 2014
  • Facebook Engagement Steady, Snapchat Continues Growth

    Facebook still dominates time spent among the top social media platforms, but Snapchat is growing fast off a smaller base. The social network's share … Read the whole story

  • The Quick And The Dead: Challenges To Achieving Real-Time Mobile Marketing Agility

    The digital customer experience now encompasses interaction across devices at various points along the path to purchase, and the journey often begins on one … Read the whole story

  • Beacons: Coming to a Mannequin Near You

    Thanks to beacons, mannequins are becoming live, interactive shopping locations. As with other beacon programs, a new one just launched in the U.K. wakes … Read the whole story

  • CMOs: Mobile Spend Slowing, Social Going Strong

    The top areas of projected media budget growth over the next year are social advertising and online video (71% of marketers project growth in … Read the whole story

  • OMG: Acronym Use Explodes On Twitter

    Twitter users included the phrase LOL (Laughing out loud) in tweets about 263 million times, and LMAO (Laughing my ass off) nearly 68 million … Read the whole story