In contrast to the common-sense, midwestern values projected by former CEO Dan Hesse in Sprint's commercials, T-Mobile CEO John Legere has created a brash, outrageous persona to coincide with the … Read the whole story
Facebook still dominates time spent among the top social media platforms, but Snapchat is growing fast off a smaller base. The social network's share … Read the whole story
The digital customer experience now encompasses interaction across devices at various points along the path to purchase, and the journey often begins on one … Read the whole story
Thanks to beacons, mannequins are becoming live, interactive shopping locations. As with other beacon programs, a new one just launched in the U.K. wakes … Read the whole story
The top areas of projected media budget growth over the next year are social advertising and online video (71% of marketers project growth in … Read the whole story
Twitter users included the phrase LOL (Laughing out loud) in tweets about 263 million times, and LMAO (Laughing my ass off) nearly 68 million … Read the whole story