Mobile Marketing Daily
Monday, October 20, 2014
  • New Yorker's 'Goings On' App Gets Update, E-Commerce

    Building a stand-alone app based on its "Goings on About Town" section seems like a natural step for The New Yorker. The long-standing feature … Read the whole story

  • Snapchat Sees First Ads

    Keeping its recent promise, Snapchat introduced ads to its messaging platform this weekend. The new ads are appearing in the "Recent Updates" section of … Read the whole story

  • Smartphone Satisfaction Tied To Operating System

    "To get ahead of the competition and satisfy customers, manufacturers must meet and exceed the expectations of customers, ensuring the OS allows the device's … Read the whole story

  • CBS Outdoor Comes 'Out,' Literally: Rebrands Outfront Media

    Following its spin-off from CBS Corp., CBS Outdoor Americas Inc. this morning announced it will rename itself Outfront Media Inc., effective Nov. 20. "Outfront … Read the whole story

  • Snapchat Ads Could Change Everything

    Snapchat just made online ads interesting and new. Snapchat ads give us an entirely new problem: we now need to make ads that people … Read the whole story

  • TV Viewing Is Combined With Multitasking

    Multitasking around TV viewing continues to climb -- but those tasks are rarely related to TV viewing. TiVo says over half of its 856 … Read the whole story

  • Looking For Engagement From Real-Time Ads? Put Tech On For Size

    When it comes to real-time marketing, one thing advertisers often rely on are trends. But trends are fickle things: sometimes they are slow to … Read the whole story