MoBlog
More than any algorithm or mobile feature, Facebook's single greatest achievement was weathering the arrival of non-cool (read: older) users. For people of all ages and cool quotients, the social … Read the whole story
Only 1.13% of apps downloaded use a pay-per-download model, according to Juniper Research. Now, in-app purchases, advertising or freemium models support almost the entire … Read the whole story
- COMMENTARY
52% of consumers polled said mobile loyalty rewards and benefits motivate them to purchase more often, but 65% of brand marketers say they either … Read the whole story
Apple is reportedly in talks to buy Jay Z's music-streaming service Tidal. Swedish company Aspiro sold Tidal to the Brooklyn-born music mogul for $56 … Read the whole story
- COMMENTARY
With search becoming increasingly mobile and location-specific, it's time to be sure you're looking at how beacon technology will affect your search marketing practices. Read the whole story
Canadian ad tech firm SourceKnowledge on Tuesday kicked off a new native video ad unit that can be placed in a variety of content, … Read the whole story
- COMMENTARY
That's clearly what the social giant is thinking. To that end, the network is increasing its allotted video upload length from 30 seconds to … Read the whole story
App discovery platform ironSource announced the acquisition of video ad tech company SteamRail today. SteamRail's employees will join ironSource's Advertiser Solution division as part … Read the whole story
Intelligent lighting systems are coming to retail and opening up potential new opportunities for consumer engagement and value propositions. Following the long-used geofencing and … Read the whole story
