Does The New York Times joining Snapchat Discover lend an air of respectability to a new platform, and breathe new life into an aging publisher? That's obviously what the partners … Read the whole story
By 2019, the sponsorship money Instagram influencers pull in is on pace to more than double from about $1 billion this year to nearly … Read the whole story
Just 55% of people, according to research coming from 26 countries, prefer watching TV shows on TV sets -- a drop of 23% from … Read the whole story
While mobile viewing of TVE content is dropping, viewing on TV-connected devices -- set-top-box devices like Apple TV , Roku, and Chromecast -- has … Read the whole story
There's a new wave of augmented reality coming and it's going to be riding inside mobile apps. For many years, augmented reality has been … Read the whole story
The latest findings from GfK MRI's "Cord Evolution" studies indicate that so-called "Cord Cutters" and "Cord Nevers" have widely different demographics, streaming and programming … Read the whole story
The annual IDEA Awards celebrate the work, people, and agencies in Southern California and hypes LA as a "hotbed of creativity." Read the whole story
The number of wearable device owners is rising exponentially in New Zealand. Nielsen Consumer and Media Insights (CMI) data shows that in the past … Read the whole story