Top Story
Alex Bogusky, the erstwhile poster child for Madison Avenue creativity, is returning to the business in the first meaningful way since leaving MDC Partners' CP+B five years ago, and this … Read the full story by Joe Mandese
News
Google, Nintendo, Pokemon Co., and other investors have infused $20 million in a Series A funding round for the Pokemon Go developer Niantic, which spun out from Google in August. … Read the full story by Laurie Sullivan
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Conde Nast is launching a new mobile-first social video platform for its epicurean and cooking properties, the high-end publisher announced this week. The Food Innovation Group Video Network will
distribute … Read the full story by Erik Sass
Commentary
Newspapers' total online audience is not only bigger than ever, it's growing at about twice the rate of the Internet overall, according to the latest figures from the Newspaper Association … Read the full story by Erik Sass
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Programmatic is gaining in popularity. The majority of B2B marketers said they plan on investing more money in programmatic advertising in 2016, per a Dun & Bradstreet survey. Read the full story by Sara Guaglione
Commentary
A glitch on Facebook's mobile site allowed users to see how many views their posts and other people's posts received, according to The Verge, which first reported the news this … Read the full story by Erik Sass
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'The New York Times' is bundling its print and digital products together -- one day at a time. Beginning this week, the newspaper is offering free digital day passes to … Read the full story by Erik Sass
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It may seem like fantasy football took over the television airwaves in recent months, with one report estimating TV commercials airing on average once every 90 seconds in 2015. While … Read the full story by Laurie Sullivan
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Email marketing is the top digital channel for return on investment, and IDC estimates marketing technology spend is expected to increase by over 12% annually to surpass $32.3 billion by … Read the full story by Jess Nelson