Instagram has started inviting brands big and small to buy carousel ads through its self-serve interfaces, including Ads API, Power Editor and Ads Manager. In addition, advertisers can now target … Read the full story by Gavin O'Malley

More and more publishers are bringing branded content creation in-house. Tribune Publishing got into the game with the launch of Tribune Content Solutions, an agency within the company that will … Read the full story by Erik Sass

Moat has become the first viewability vendor to become accredited by the Media Rating Council for mobile viewable impression measurement. The accreditation covers Moat's measurement of both video and display … Read the full story by Joe Mandese

Could ESPN offer an over-the-top (OTT) Internet option and have a strong business? One media analyst says this would result in fewer subscribers -- and a lot of tough competition … Read the full story by Wayne Friedman

Email software provider mxHero on Friday revealed a new email security measure that adds cloud storage security to email, offering an additional security layer for file-share links sent through emails … Read the full story by Jess Nelson

"The convenience of being continuously connected is a key driver of satisfaction among tablet owners with data plans," said Kirk Parsons, senior director and technology, media & telecom practice leader … Read the full story by Aaron Baar