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The money is to be used for global expansion and product development. The company recently opened a UK office and an EU data center in Germany to keep European data. … Read the full story by Ben Frederick

News
With a growing list of original shows, Hulu positioned itself more like a TV network than an SVOD service at its upfront presentation in New York Wednesday morning. Read the full story by Adam Buckman

News
The New York Times announced six new video series, most with virtual reality components, at its NewFront presentation Monday. The company is betting its focus on visual journalism will boost … Read the full story by Sara Guaglione

Commentary
There are mobile payments and then there are mobile payments. While various mobile payment providers have been trying to entice consumers for years to use their phones to pay, it … Read the full story by Chuck Martin

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A healthy email list is critical for maximizing the return on investment of email, but a new study by digital marketing company Adestra suggests that few marketers are happy with … Read the full story by Jess Nelson
Commentary
Polar Founder and CEO Kunal Gupta sees the native market evolving in a bifurcated way: premium native vs. programmatic native. While there's a lot of excitement around programmatic native from … Read the full story by Tobi Elkin

News
When it comes to smartphone screens, size does matter. Time was measured as both the frequency of app launches per month and the length of time spent in-app. Read the full story by Ben Frederick
Commentary
Media companies losing their lunch to Google had years to see it coming and today's news that Interpublic's Magna Global unit struck a $250 million "newfront" deal for Magna's clients … Read the full story by John Motavalli

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The incumbent was twofifteenmccann, also part of Interpublic and which is headquartered in San Francisco. Deutsch, which will lead integrated brand creative and digital work, will manage the account
from … Read the full story by Steve McClellan