Later this week, the Cabletelevision Advertising Bureau will mail a newly-published report of their unaided recall study - here's a sneak preview. Read the whole story
FreeLotto.com has struck a deal with SweepSurf.com, to promote SweepSurf's service via direct mail, email, and in the prize checks it sends to members. Read the whole story
A new agreement between eMadison and SeeItFirst.com promises to make TV ad buying a lot faster and more efficient. Read the whole story