New study says that marketers using permission email programs face significant challenges in preserving email as a viable customer communications channel. Read the whole story

Newspaper advertising expenditures for the first quarter of 2002 totaled $9.7 billion, a decrease of 6.2% from the same period the year before, according … Read the whole story

UPN revealed its new image campaign and logo design today to advertisers and news media attending UPN's 2002 Upfront Presentation at Madison Square Garden … Read the whole story