Online Media Daily
Friday, August 30, 2002
  • VOD Ads Ready To Take Off

    Imagine a media landscape where planners can send tailored ads to specific demographics using the same video-on-demand services that are starting to take off ... Read the whole story

  • Inadequate Data Cited For Marketing Campaigns

    A new survey of more than 200 marketing executives by the online magazine Reveries claims that they are unable to measure marketing results, regardless ... Read the whole story