FHM magazine and Bloomingdale's will stage a multi-tiered Die Another Day retail program anchored by a Male Model Search, along with advertorials, Bond-inspired fashion … Read the whole story
While media executives are busy trying to convince Wall Street during this earnings season that the ad recession is over, buyers are saying loud … Read the whole story
When the Conference Board determines its Consumer Confidence Index, it surveys consumers about their spending habits, purchase intent and employment status. Maybe it should … Read the whole story
As the first sweeps of the new season begin in earnest, network television tries to put its best feet forward in what has become … Read the whole story