Online Media Daily
Wednesday, March 31, 2004
  • Spyware Follows In The Footsteps Of Spam

    Spyware appears to be following the same pattern of consumer backlash and litigation as spam. Spyblock--proposed federal legislation to control the spyware problem--may inhibit ... Read the whole story

  • Understanding the Politics of Spyware

    The Utah legislature should be commended for making spyware the hot technology issue for 2004 and forcing our industry and Congress to address a ... Read the whole story

  • Advertising.com Optimization Tool Delivers Brand Impact, Cost Reductions

    Key brand metrics for three advertisers' online campaigns rose significantly with the use of a real-time media optimization tool, according to a study conducted ... Read the whole story

  • WebSideStory Search Report Crowns Google, Leaving Yahoo! In The Lurch

    Google tops the search referral charts, according to a report by WebSideStory, a Web analytics firm. Google accounted for nearly 41 percent of the ... Read the whole story