The Interactive Advertising Bureau Leadership Forum kicks off today with a bevy of brand marketers and the results from new cross-media optimization studies. Read the whole story

Klipmart is offering its new Full Screen Experience ad unit on a broad basis. The format, which has been used to promote movies online, … Read the whole story

The 9th U.S. Circuit Court of Appeals' decision to reconsider a ruling on pop-up ads that allegedly infringed upon L.L. Bean's trademarks could be … Read the whole story