Consumers spent nearly $1.6 billion for online content in 2003--an increase of 18.8 percent over 2002, according to a report by the Online Publishers … Read the whole story
Media Daily News guest columnist Greg Rogers is director, strategy and insights, at The Digital Edge, where he analyzes campaign performance data to offer … Read the whole story
EyeWonder fires a shot across the bow at Unicast, launching a new interstitial ad format called The VideoStitial. EyeWonder maintains that The VideoStitial requires … Read the whole story
Unusual and eye-popping online creative was honored last night during the One Club Interactive Awards show. Read the whole story