Samsung Electronics USA's top marketer calls the Internet "Darwin on speed" during Ad:Tech keynote Tuesday; urges marketers to rethink and broaden their approach to … Read the whole story

While the traditional and online marketing communities are still separated by a rift that may be imperceptible to the ordinary human eye, interactive agencies … Read the whole story

Broadband partnerships between service providers and content publishers require different approaches, depending on the nature of the content strategy, according to a new report … Read the whole story

Will the Web supersede television as politicians' ad medium of choice? Is email tomorrow's direct mail? The impact of the Internet on politics remains … Read the whole story