A new survey conducted by ad management firm CheckM8 finds that the majority of online publishers can comply with the Internet Advertising Bureau's pop-up … Read the whole story
In today's MediaDailyNews Commentary, Schroeder ruminates over the promise and potential of online gaming and finds new insight from his 7-year-old son Jack. Read the whole story
Disney's Buena Visa Pictures Marketing has developed a new online movie marketing tool dubbed "SmarTrailer." The unit is employing the new technology in an … Read the whole story
Yahoo!'s Overture introduced a new local search service that targets small businesses. Local Match works by offering advertisers the ability to target consumers by … Read the whole story
AQuantive is acquisitive--it has bought SBI.Razorfish for $160 million. The purchase of the Web development and design firm will help Seattle-based aQuantive take advantage … Read the whole story