Search engine giant Google this week announced it will now allow eye-catching animated GIF banners throughout its AdSense network for publishers. Google intends to … Read the whole story
Yahoo! this week moved to expand its local search offerings by allowing merchants to easily add detailed information about their businesses to the Yahoo! … Read the whole story
Promotional incentives can improve e-mail open rates and click-through rates, according to a report by Advertising.com released yesterday. The findings reveal that promotional incentives … Read the whole story
Consumers living in the rural United States were responsible for about 44 percent of traffic to online shopping and classifieds sites for the four … Read the whole story