The top online display advertiser during the last three months of 2004 was Dell Computer Corporation, with 5.83 billion impressions, according to a MediaPost … Read the whole story

America Online will soon offer marketers the chance to display ads on a pay-per-call basis to consumers conducting searches. The move, part of a … Read the whole story

In what just might be the ultimate product placement, Yahoo! has scored inclusion in "Spamalot," a Broadway musical based on the 1975 film "Monty … Read the whole story

MediaPost Communications has partnered with The Acorn Group, South Orange, N.J., to produce the Online Media, Marketing, and Advertising (OMMA) conference and trade show … Read the whole story